Chery Automobile's new layout: billion-yuan Kaiyang Technology Company and AI business

2024-08-22

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In today's globalized economic environment, the development of enterprises is no longer limited to the local market. Chery Automobile's move is a keen insight into and active response to the needs of the international market. With the rapid development of science and technology, the application of AI technology in the automotive field is becoming more and more extensive, and intelligence and automation have become important development directions of the automotive industry.

Chery Automobile established Anhui Kaiyang Technology Co., Ltd. precisely to see this trend, aiming to improve the competitiveness of its products by introducing advanced AI technology and meet the international market's demand for high-quality, intelligent vehicles. This decision will not only help Chery Automobile consolidate its position in the domestic market, but also open up new growth space in the international market.

The international automobile market is highly competitive, and major brands have increased their investment in technology research and development. If Chery Automobile wants to stand out on the international stage, it must continue to innovate and improve its own technical strength. The multiple AI businesses of Anhui Kaiyang Technology's new company will inject new vitality into Chery Automobile.

For example, in the field of intelligent driving, AI technology can realize functions such as automatic parking and automatic driving of vehicles, improving driving safety and comfort; in terms of intelligent interconnection, AI technology can make vehicles more closely connected with the outside world, providing real-time traffic information, navigation services, etc. These innovative applications will make Chery Automobile's products more attractive, thereby enhancing its popularity and reputation in the international market.

At the same time, international development has also put forward higher requirements for Chery Automobile's management and operation. The company needs to establish a global supply chain system to ensure the stable supply of raw materials and the quality control of parts; it needs to strengthen talent training and introduction to attract professionals with international vision and innovation capabilities; it also needs to optimize marketing strategies and formulate personalized promotion plans based on the market characteristics of different countries and regions.

In addition, Chery Automobile needs to pay attention to changes in international regulations and standards during its internationalization process. Different countries and regions have different requirements for automobile emission standards, safety performance, etc. Chery Automobile must strictly abide by relevant regulations and standards to ensure that its products meet the conditions for entry into the international market.

In short, Chery Automobile's 100 million yuan investment in the establishment of Anhui Kaiyang Technology, a new company with multiple AI businesses, is an important step towards internationalization. This move will bring new opportunities and challenges to the company. Only by constantly adapting to market changes and strengthening innovation and management can it achieve greater success in the international market.