international spirit: byd's new mpv opens its global market journey

2024-08-30

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this mpv combines traditional cultural elements with modern technology, showing the unique charm of chinese brands' confidence and strength. its design is inspired by the dragon face design. the through-type daytime running lights form a style similar to "dragon whiskers", creating a unique visual effect, and continuing the dragon face design of byd dynasty series, highlighting its inheritance and innovation. in addition, the vehicle's appearance adopts a square design, and its size is not small, even comparable to the tengzhong d9, and it also adopts a square box design, reflecting the perfect integration of chinese traditional culture and modern technology. the rear of the car is also equipped with a through-type light group, which is a family-style chinese knot style.

in terms of power system, this mpv is expected to be equipped with byd's fifth-generation dm hybrid system, focusing on fuel economy, while also providing ev pure electric version and dual-gun fast charging function to meet the travel needs of different consumers. this multi-mode power system reflects byd's emphasis on the diversified needs of the global market.

it is expected that the positioning and pricing strategy of this mpv will also become the focus of market attention. according to market expectations, this car will adopt a price range of 200,000 to 300,000 yuan and compete with mpvs such as trumpchi e8 and honda odyssey, aiming to fill the gap in the mpv market in the chinese market.

internationalization is the core strategy of corporate development. only by constantly adapting to changes in the global environment and taking effective measures can we succeed in the global market. the launch of byd's new mpv will once again promote chinese auto brands to the world and set a new benchmark for the international development of chinese auto brands.