a new chapter in talk show variety shows: from "fighting" to integrating online and offline

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this is not only a landmark moment for the talk show variety show market to re-explore its development direction in recent years, but also represents the talk show's transition from "exhaustion of talent" to rebirth and the opening of a new chapter.

breaking the traditional pattern and ushering in new competition

in the past few years, the talk show variety market has accumulated a huge amount of experience and accumulation, but it is also facing bottleneck problems. duplication of casts and embarrassment of newcomers have become common problems in the industry. "the king of comedy stand-up season" and "talk show and his friends" broke the traditional pattern and used new competition systems and lineups as competitiveness.

"the king of comedy·stand-up season" continues the core concept of "talk show conference", adds the demon king challenge, and emphasizes the conflict between the old and the new. "talk show and his friends" makes moves in terms of content and lineup. the guest lineup invites back zhang yuqi, da zhangwei and zhang shaogang, and the cast retains talk show "veterans" such as hu lan, zhang boyang, xu zhisheng, he guangzhi, and xiao jia. the first episode of the program features "reunion", and many actors' performances also focus on the return of talk shows.

online and offline integration to expand development space

these two programs emphasize offline brands, and behind them is the possibility that variety shows will be able to connect online and offline in the future. "talk show and ta's friends" has already cooperated with clubs in different cities to carry out offline preview activities, opening up online and offline business space.

the emergence of “the king of comedy stand-up season” also provides a display platform for powerful actors and newcomers, and expands the development space and influence of the program through the integration of online and offline methods.opportunities and challenges coexist, and the future is full of hope

in recent years, the development of the talk show variety market has shown a trend of multi-party competition, with new opportunities and challenges coexisting, and the industry is full of hope for the future. with the popularization of talk show culture, the new generation of talk show artists will bring new vitality and possibilities, and bring more surprises and experiences to the audience.