green consumption: ant forest platform's "environmentally friendly products" system helps green transformation

한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina

in addition to the "environmentally friendly product system", many brands are also actively practicing the concept of green development and promoting green consumption to release potential. as a sports shoe giant, nike has made waste recycling an important goal and explored innovative solutions through cooperation with partners. for example, they cooperated with tongji university to develop old shoe recycling technology to increase the utilization rate of old shoes to 80%, and these materials were used in the construction of environmentally friendly stadiums. nike also promised to build 100 environmentally friendly stadiums by 2023 and achieve a 10-fold increase in the recycling of post-consumer waste by 2025. in addition, they cooperated with alipay to launch a green after-sales service platform to optimize the return and recycling experience and encourage consumers to make green choices.

as a leader in the dairy industry, yili is also actively practicing the concept of green development. in 2022, yili released the "zero carbon future" plan, which will achieve carbon neutrality across the entire industry chain by 2050. at present, yili has built 4 "zero carbon factories", and nearly 80 factories around the world also meet green standards. it has also established a "zero carbon alliance" to provide a platform for low-carbon transformation. in addition, yili has also launched 5 "zero carbon products", among which "jinlingguan sennamu" organic milk powder is the first zero carbon organic milk powder in china, which can reduce carbon emissions by 8.8 kg per can.

green packaging is an important part of green consumption. in june this year, yili launched the "golden classic low-carbon environmentally friendly packaging product". the inner packaging cardboard is fsc-certified to support sustainable forest management, and the outer packaging is also made of kraft paper packaging that reduces ink. it also encourages consumers to participate in the "empty bottle return public welfare program" to process recycled empty milk cartons into artificial bird nests to protect endangered birds in grassland wetlands.