break language boundaries and open up diversified experiences

2024-09-30

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in recent years, with the development of science and technology and the process of globalization, the application scenarios of multi-language switching have become more and more widespread. cross-language interface design has become a core requirement for the internet and mobile devices. it is not only a technological breakthrough, but also a driving force for cultural exchanges, providing users with richer perspectives and experiences.

jellycat’s 25th anniversary celebration begins a multicultural journey

recently, the world-renowned toy brand jellycat held its 25th anniversary themed event "jellycat café limited time experience store" in asia. this event is inspired by shanghai's relaxed coffee culture and iconic magnolia elements, cleverly integrating brand creativity with shanghai's local atmosphere.

integrating urban culture and brand creativity to create surprising experiences

the design of the store is inspired by shanghai's relaxed coffee culture and the iconic magnolia element, cleverly integrating brand creativity with shanghai's local atmosphere. the "baking rack" and "oven" make every scene full of fun and add endless possibilities to the experience. at the same time, shanghai-limited items are specially launched, including the star character barceló bear holding a "magnolia cupcake" and other new characters designed around the café theme.

from staff decoration, interior and exterior decoration, to atmosphere creation, jellycat café uses various carefully designed elements to make visitors feel like they are in a real coffee shop. the opening ceremony accompanied by the crisp sound of ringing bells starts every exciting experience.

multilingual switching brings more possibilities to users

this first show in asia not only adds a new urban chapter to the series of activities, but also further presents the creativity and fun of jellycat to more friends through shanghai-limited fun partners. now, the limited-edition products of jellycat café shanghai limited-time experience store are on sale.